Learn the principles and skills behind consumer behavior in the way that’s best for you with Babin/Harris’ CB, 9E. Carefully crafted and based on continuous research into the workflows and learning preferences of students like you, CB from 4LTR Press offers an innovative learning experience with printed, online or mobile options. This edition integrates the latest developments, technology and emerging trends in consumer behavior with visually driven content and learning features that address all learning styles.
You are previewing: CB 9 (E-Book)

CB 9 (E-Book)
Author |
Barry J. Babin, Eric Harris |
---|---|
Publisher |
Cengage Learning |

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CB 9 (E-Book)
$58.00 inc. GST
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ISBN: 9788000033877
Categories: Bachelor of Commerce, MKTG2004 Consumer Behaviour
Tag: MKTG2004 Consumer Behaviour