Christian Milner Nymand is a Commercial Excellence professional and Partner at Implement Consulting Group, a leading Scandinavian based consultancy with multiple offices across Europe. Before joining Implement in 2003, Christian was a Management Consultant at Valtech Denmark. Now a part of the senior management at Implement Consulting Group and helping global business to business (B2B) companies improve commercial capabilities and accelerate top line growth, Christian is highly competent in operationalising Commercial, Sales and Marketing Excellence methods and tools and creating business impact. His colossal experience and knowledge has put him in the lead of several programs on global sales transformation projects. Mante Kvedare is a Partner at Implement Consulting Group with 10+ years of experience supporting international organisations in developing commercial and go-to-market strategy. Her primary focus is within the commercial agenda of B2C and B2B industries, where she has successfully delivered change initiatives both working in the industry and as a trusted advisor to the C-suite. Prior to Implement, Mante was managing a Business Unit for a key Nordic FMCG player. With experience across Europe, the Middle East and Asia, Mante has a strong cross-cultural understanding and global viewpoint. Mante is a contributor to Implement’s customer-focused thought leadership perspectives.
You are previewing: The virtual sales handbook – a hands-on approach to engaging customers Ebook
The virtual sales handbook – a hands-on approach to engaging customers Ebook
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The virtual sales handbook – a hands-on approach to engaging customers Ebook
The COVID-19 crisis has fundamentally changed the way B2B companies interact with customers, forcing companies to transition from face-to-face meetings to virtual customer interactions overnight. Even after the initial local and regional travel limitations are lifted, corporate travel is expected to be limited and it is uncertain that customers will be open to receive external partners on-site.This presents an urgent need for companies to transform towards a more virtual customer engagement model – where the first (and the most urgent) step is upskilling the commercial frontline by equipping them with the confidence, skillset and toolbox needed to effectively engage customers virtually – and hence secure existing and future revenue streams.The Virtual Sales Handbook will target Commercial Frontline people (customer-facing people such as sales representatives, commercial managers, customer relationship managers) and will have a very hands-on, concrete how-to approach – so the reader can apply the learnings and concepts in their customer interactions immediately. We will equip the reader with the confidence, skillset and toolbox needed to effectively engage customers virtually – making them more fit for how sales in the future will look like and hence drive their existing and future revenue streams.
| Year | 2021 |
|---|---|
| Format | Ebook |
| Author |
Mante Kvedare |
| Publisher |
John Wiley |
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