About Author:-
Melvin Lim, Co-Founder and CEO of PropertyLimBrothers (PLB), brings 17 years of real estate expertise to the forefront of Singapore’s property market. Under his thoughtful leadership, PLB has successfully transacted over 1,800 homes, setting a new benchmark for real estate in Singapore.
Starting as a realtor in 2007, Melvin has grown into a business owner and entrepreneur, leading two real estate companies. His extensive experience is complemented by a pioneering approach to marketing, reshaping how properties are sold through the power of video home tours and social media.
In 2017, Melvin introduced presenter-led home tour videos to Singapore—a groundbreaking move that redefined property marketing by showcasing each home’s unique story. With over 3,300 videos produced across YouTube and other platforms, his innovative strategies have set a new industry standard.
Beyond marketing, Melvin has built a comprehensive ecosystem of expertise at PLB. He spearheaded the creation of in-house media, research, and digital marketing teams, including InsightsbyPLB and PLB PropTech. Since 2018, he has expanded PLB Media to 90 employees and established creative agencies in Singapore, Malaysia, and the Philippines. In 2022, he founded PLB Realty, which now supports 65 real estate consultants specialising in landed properties, condos, and HDBs.
With a strong background in advertising, marketing, and finance, Melvin’s natural aptitude for numbers enables him to unlock the full potential of every property he represents. Committed to integrity and innovation, Melvin is driven by a passion for uncovering the true character of each home. His vision is to elevate real estate marketing across Singapore and the ASEAN region, a vision he continues to lead the PLB team to achieve.
Adrian Lim, Co-Founder and Managing Director of PropertyLimBrothers, has 15 years of real estate experience and has transacted over 1,800 homes with the PLB team to date.
Adrian’s expert communication skills and experience in selling homes have resolved many complex situations for clients over the years. He continuously spearheads the Realty Team at PLB.
His passion is driven by a relentless pursuit of what lies ahead. This dedication to service effortlessly connects realtors and clients, inspiring others to thrive under his leadership.
A family man, Adrian enjoys spending time with his wife, four children, and their dogs, Coffee and Mocha. He is widely recognised for his passion, dedication, and achievements in real estate.
