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Business Research Methods

Author: William G. Zikmund,Dr Christina Quinlan,Mitch Griffin,Barry Babin,Jon Carr

$67.90 exc. GST

Additional information

Edition

9th

Year of Publishing

2012

Publisher

Cengage

ISBN

9781111826949

Format

Print Edition

Available on backorder

ISBN: 9781111826949
Subject Area:

Description

This best-selling text continues in its ninth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, a