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Social media marketing for dummies, 4th edition Ebook

Social Media Marketing For Dummies, 4th Edition presents the essence of planning, launching, managing, and assessing a social marketing campaign in an economic 350-page guide – perfect for time-pressed marketers. This edition  brings the existing content up to date for 2019 and adds new content as well.

S$37.95 exc. GST

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ISBN: 9781119617020 Categories: ,

Shiv Singh (San Francisco, CA) is one of the leading voices in social media marketing. He’s currently the Head of Global Brand and Marketing Tranformation at Visa, Inc. He previously was Head of Digital for PepsiCo. Stephanie Diamond (New York, NY) is president of Digital Media Works, a firm that offers e-commerce and branding assistance to businesses. She is also author of Prezi For Dummies and Dragon NaturallySpeaking For Dummies.

Year

2020

Format

Ebook

Author

Shiv Singh

Publisher

John Wiley